Should your business join the green side?

As a business owner, you make dozens of decisions each day to get your company in the black or to keep it there. However, one of the most profitable decisions you could ever make is actually green.

The UK government has expressed a goal of making the country’s energy supply at least 15 per cent green by the year 2020. Picking up on that initiative, the most active of the UK’s renewable energy companies, Good Energy, has posed a challenge to take the goal even further and make the UK completely renewable by 2050. Everyone knows that renewable energy is good for the planet, but did you know that going green can also be good for your company? If you’re wondering how, you’ve come to the right place to find out.

Green businesses — What’s the secret?

Contrary to previous times, you don’t need to produce green energy to use it. All you have to do to become green is switch to a renewable energy company, but this simple action can open up a world of opportunities for your business. Here are some of the most striking examples.

1. Reduced overhead costs. When you use green energy with Good Energy, you and your employees are more likely to be more conservative with electricity. This means that you can enjoy the cost savings that come from a reduced energy bill.

2. Improved public image. Simply marketing your relationship with a renewable energy company can attract you more “deep green” customers — those who base purchasing decisions on environmental involvement. This kind of customer is more likely to stick with you for the long haul, which is the kind of audience that any business hopes to target.

3. Happier employees. If you use your switch to renewable energy as a springboard into other environmental practices, such as using all natural cleaning products in the workplace and offering healthier, non-processed food and snacks, your employees will be healthier and more productive. Green offices have been demonstrated to experience less employee sick days than those that are not green.

4. Financial rewards. In addition to saving money, you could also earn more of it simply by going green. In order to meet its goal for 2020, the UK government has implemented tax credits for companies who engage in eco-friendly practices, so your use of green energy could actually garner you a nice financial return.

5. The chance to network. Your relationship with a green energy supplier is just the beginning. Use this as an opportunity to connect with other green vendors for all of your business needs, and you could become a part of a well-respected and quickly growing network of environmentally conscious businesses.

The key to making green energy work for you is to be proactive and strike a balance between the needs of your growing business and the well-being of all of the people involved in making it great. Now that you have all of the details, there’s no reason not to switch today.

Article for goodenergy