Conference Season is Here – are you Ready to Make an Impression?

It’s important to make an impression on people you meet at business conferences. You’re going to be there to network and make connections, and your appearance and attire are going to be quite vital in order to make the best of your time there.

There are obviously very different kinds of conferences, and they will all require different codes of dress. This article goes through some of the types of attire that you might want to consider wearing for these conferences.

Professional conferences

If you’re going to be sealing deals at a professional business conference that is going to be quite important for your business, you will have to dress to kill. Casual business attire is suitable too – you’re not going to be at a funeral, after all, so there is some flexibility.

For men, a blazer with some dress pants is probably the best way of going about creating an impression on the people you’ll meet. For women, anything from a peplum dress to a silk blouse would be suitable.

Other accessories you may want to consider wearing are ties, cuff links and some minimal jewellery. Be careful though, as you don’t want to overdo things.

Attire for casual conferences

Do a little homework and find out if the conference is going to be a casual affair. The last thing you want is to turn up in a suit if the dress code is casual. You’ll definitely make a lasting impression, but of the wrong kind.

If you’re a man, you can go for khakis, dark denim jeans, polo shirts, and so on. If you’re a woman, you should go for knee-length skirts and a blouse, or a dress.

When it comes to shoes, be careful. Sneakers are probably too casual, and may indicate that you’re not taking the conference seriously enough.

If you’re making a presentation

If you’re a part of a group that’s going to be making a presentation to the conference, you’ll need to think about how you’re going to dress a little more carefully, as everyone’s eyes are going to be on you.

For men, collared shirts with suit jackets are the best way forward. Pick the colours according to the nature of the conference. If it’s very professional, go for darker colours. If it’s casual, go for something a little lighter.

For women, a knee-length skirt or trousers would be acceptable. Try and make the skirt match the colour of your suit jacket.